Global Content Strategy
While many SAS employees around the world create content for many different reasons, we have an opportunity to create a truly global approach for how we create, share and use content.
This guide will present SAS’ strategies, processes and resources for planning, creating, deploying and measuring content.
How do we define content? It’s information that is packaged into a deliberate, repeatable format designed to meet a specific purpose or drive a specific action. That might be a video to increase brand awareness, a white paper to solicit a marketing lead, or a sales presentation to move an open opportunity forward.
So read, explore, and share this guide. And come back often as this living strategy evolves and grows.
External Video Portal
Invite visitors to discover what SAS has to offer, through product overviews, demos, and tutorials in support of the customer journey. It also promotes SAS thought leadership on analytics, and allows site visitors to learn more about our company.
Careers at SAS
Share what it's like to work at SAS. Take the virtual tour, Life at SAS, on the Careers page.
Executive Bios and Photos
Current, approved biographies and photographs of primary SAS executives.
Internal Marketing Resources
The resources on this page are only accessible by SAS employees.